NEW YORK, Feb. 25, 2025 -- Ascenda, the industry leader in loyalty-as-a-service, has partnered with Galileo Financial Technologies, SoFi Technologies, Inc.'s Tech Platform (NASDAQ: SOFI), to deliver seamless and engaging loyalty experiences through card loyalty programs to banks, fintechs and other brands.

This collaboration integrates Ascenda's loyalty and customer engagement solutions with Galileo's robust financial technology platform, offering clients an end-to-end path to launch loyalty card programs. Galileo's advanced financial services infrastructure, combined with Ascenda's expertise in rewards fulfillment, creates an unparalleled solution for enhancing customer acquisition, engagement, and retention.

"By aligning our expertise in crafting growth-oriented loyalty propositions with Galileo's technology platform, we're delivering a compelling solution for brands," said Josh Berwitz, Chief Commercial Officer of Ascenda. "With this collaboration, our clients can launch compelling programs that seamlessly integrate with top-tier loyalty programs in travel, hospitality, and beyond."

Together, Ascenda and Galileo are tackling key loyalty challenges for financial institutions, fintechs and other brands by delivering a comprehensive, end-to-end solution. Galileo simplifies card issuing, while Ascenda ensures seamless loyalty integration, creating frictionless reward experiences that boost customer satisfaction and ROI.

"Our collaboration with Ascenda represents an exciting offering for our clients," said David Feuer, Chief Product Officer, Galileo. "Together, we're empowering organizations to launch loyalty-driven card programs that engage customers on a deeper level, enable faster time-to-market, and drive meaningful results."

This partnership continues to accelerate Ascenda's global loyalty ecosystem, enhancing its ability to drive growth for financial brands worldwide.

About Ascenda: Ascenda delivers loyalty-as-a-service for financial institutions and merchants globally, unlocking superior ROI across customer acquisition, engagement, and retention. With over a decade of proven results, an unrivaled roster of top-tier global clients, and enterprise-grade technology, Ascenda is trusted by leading brands to deliver growth outcomes, eliminate complexity, and create extraordinary customer experiences. For more information, please visit ascenda.com