From retailers offering buy now, pay later loans to social media platforms handling payments, the lines between commerce and banking are becoming increasingly blurred. What’s driving this transformation? A perfect storm of advancing technological capabilities, changing consumer demands and increasing pressure on traditional financial institutions to overhaul their value proposition and win new customers. Embedded finance is playing a crucial role in the financial industry’s digital transformation, and banks and brands alike have much to gain from capitalizing on this opportunity–but the time is now to get started.. 

In this report, you’ll learn more about:

• Rising demand for brands to offer customers embedded financial tools 

• The key advantages banks can leverage to win customers through brand partnerships

• How fintech integration specialists can help banks and brands innovate faster