Consumers are clamoring for their favorite brands to offer embedded financial tools. Brands can win big by fulfilling that demand–and Banking as a Service is making it easier than ever. Brands that can capitalize upon this opportunity by successfully integrating financial tools into their offerings stand to reap significant benefits, including increased revenue, enhanced loyalty and more valuable long-term customer relationships. 

In this report, you’ll learn more about: 

• The numbers behind consumer demand for financial tools from consumer brands

• What brands stand to gain from meeting this demand  

• Mastercard’s Sherri Haymond on how BaaS is being used to offer seamless financial services