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A Business Leader’s Guide to Maximizing Revenue and Customer Retention

A Business Leader’s Guide to Maximizing Revenue and Customer Retention

Growth at all costs is not a sustainable acquisition strategy.

Building a profitable program revolves around getting the right customers to activate their accounts, and then keeping them engaged and transacting. We’ve created a guide to help you through the step-by-step process called the Galileo Spending Loop.

Get the foundation you need to get activation right. Our new resource, The Payments Growth and Activation Playbook, walks you through the four stages of the activation challenge and the customer lifecycles:

  1. Onboarding: connecting the customer to their account

  2. Activation: getting customers to spend

  3. Growth and Value Add: extending customers’ buying power

  4. Marketing: keeping customers aware and engaged

Download the playbook to learn how you can up level your card program strategies to improve KPIs across:

  • ROI: which strategies drive short- and long-term ROI

  • Time to revenue: which features have the biggest impact on time to revenue

  • Customer lifetime value (CLTV): who are your best customers and how do you maximize their lifetime value through ongoing engagement, spend and retention.

Contributors
Charles Schwarz

Charles Schwarz

SVP, Client Success

Galileo

Lindsay Davis

Lindsay Davis

Head of Markets

Atomic

Shannon Lopez

Shannon Lopez

Managing Director, Strategic Operations

Epic Research